Why it is becoming harder to get super rich in China

Billionaires have become ‘an all-too-obvious symbol of the sharpening inequality’ in the country

“To get rich is glorious.” In the 1980s, this was one of the most famous sayings, unofficially at least, to describe the ethos at the dawn of the opening-up period in the post-Maoist era.

China’s paramount leader of the time, Deng Xiaoping, apparently justified this unorthodox situation for an ostensibly egalitarian Communist country by saying, “First you let some make money, then more will follow.”

And make money they did. One of the earliest examples was Nian Guangjiu, the founder of the Chinese snack company Fool’s Melon Seeds, who went from being a poor farmer to a wealthy entrepreneur. But Nian’s story is something of a morality tale for those who followed him.

He spent time in prison accused of embezzlement and other crimes in 1989, and his company was taken from him. To get rich in China was indeed possible, but it was a route that often led to jail and perdition.

Despite this, the scale and speed of growth in China means the country now has a shared phenomenon with the developed world – a group of fabulously wealthy people.

Wealth tracker

When the first Chinese “rich list” was produced by Forbes in 1999, there was only one US dollar billionaire – a Hong Kong magnate based on the mainland called Rong Yiren.

By 2010, this number had risen, even by a conservative estimate, to over 60. And over the next decade, it soared to 389 – a stunning example of how far China had come since the almost universal poverty of the Maoist years half a century earlier.

The Hurun Report’s wealth tracker, which uses a different methodology in calculating and valuing assets, has gone even further, suggesting China has the most billionaires in the world at 814, outpacing the United States with 800.

Billionaires may have been a good indicator of China’s dynamic economy, but they are also an all-too-obvious symbol of its sharpening inequality.

Xi Jinping has launched a ‘common prosperity’ policy. Photo: Wikimedia

The Gini coefficient, a standard of disparities between the richest and poorest in societies, had China in 2021 as significantly more unequal than the US or the United Kingdom.

Since China’s President Xi Jinping came to power in 2012, his stated ethos has been to “serve the people” and deliver “common prosperity”.

That means more wealth, but more equitably shared out. “Common prosperity” was an almost ubiquitous slogan plastered on Beijing and Shanghai walls when I visited in late August.

Yet, China’s economy is undergoing turbulence as a result of the residual effects of the pandemic and tensions with the US.

The downturn has been severe enough to prompt the country’s central bank to launch a major stimulus package, sparking a stock market rally.

Chilling atmosphere

So, these days, ostentatious wealth and billionaires appearing like they are above the law are unwelcome. According to the Hurun Report data, China lost about 155 members of this elite group between 2023 and 2024, down to its current estimate of 814 billionaires.

Beyond the fact that the economy has been slowing over the past two years, and the situation in terms of cost of living generally has grown tougher for everyone, there are other factors that lie behind this chilling of the atmosphere for China’s super-rich.

Some of the best-known billionaires, including Alibaba founder Jack Ma, have reportedly left the country after experiencing a political backlash for making statements regarded as disloyal and too critical of the Chinese government and official regulators.

And other super-rich individuals may have taken such high-profile cases as a good reason to preempt possible trouble by moving out of China.

The rich have been trying to move money out of China. Image: Shutterstock

While not in the class of the absolute richest of the rich, 13,800 millionaires left in 2023 according to one report, mostly to the United States, Canada, and Singapore.

The people in this group that I know of seem to be motivated by a mixture of worries about the economics and politics of their home country. The fact it is difficult to get assets and cash out of China underlines how badly these people want to be based somewhere else.

We shouldn’t overstate the issue, though. It is still OK to be rich in China, if a bit less so than in the past. But it’s probably more advisable to be low profile and very loyal in public to the Communist Party – and to get rich working in high-tech sectors that the government favors.

For example, Wang Chuanfu, the founder of electronic vehicle manufacturer BYD, has doubled his wealth in just a few years. According to Forbes, he is now worth US$20 billion. The strategic value of his company means he is relatively safe to continue living in Shenzhen.

Key factor

Ironically, though, the richest person in China since 2021 is Zhong Shanshan, who produces very non-technical bottled mineral water under the Nongfu brand.

Ultimately, a key factor in keeping out of trouble if you are super-rich in China is either to be in super-high or very low-technology businesses.

Kerry Brown is a Professor of Chinese Politics and Director of the Lau China Institute at King’s College London.

This article is republished from The Conversation under a Creative Commons license. Read the original article.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy of China Factor.